The Department of Communication Science

Blu Speed

Curriculum

The curriculum of the Master of Communication Science Study Programme is prepared based on the profile of graduates. The profile of graduates of the Master of Communication Science Study Programme is as follows :

No.Graduate ProfileProfile DescriptionKKNI
1LecturerAble to explain the ontological, epistemological, methodological, and axiological philosophy of communication science studies, especially corporate communication in the framework of preparing scientific publications and conducting academic evaluations.Able to develop knowledge, technology, and or art in their scientific field or professional practice through research, to produce innovative and tested work
Able to solve science, technology, and / or art problems in their scientific fields through an inter or multidisciplinary approach
Able to manage research and development that is beneficial to society and science, and also able to gain national or international recognition
2Institutional Public Relations PractitionerAble to design and implement corporate communication and media policies based on organisational performance analysis and corporate communication problem solving in order to develop networks and achieve organisational goals.Able to develop knowledge, technology, and or art in their scientific field or professional practice through research, to produce innovative and tested work
Able to develop knowledge, technology, and or art in their scientific field or professional practice through research, to produce innovative and tested work
Able to manage research and development that is beneficial to society and science, and also to get the gain national or international recognition
3BureaucratAble to make decisions in the context of corporate communication policy based on analysis of organisational performance in an effort to solve organisational problems and develop networks.Able to develop knowledge, technology, and or art in their scientific field or professional practice through research, to produce innovative and tested work
Able to solve science problems, technology, and or art in their scientific fields through an inter or multidisciplinary approach
Able to manage research and development that is beneficial to society and science, and is able to gain national or international recognition
4EntrepreneurAble to utilise the scientific principles of corporate communication in the framework of business development through organisational performance analysis, marketing and media communication policies, and network development.Able to develop knowledge, technology, and / or art in their scientific field or professional practice through research, to produce innovative and tested work
Able to solve science, technology, and or art problems in their scientific field through an inter or multidisciplinary approach
Able to manage research and development that is beneficial to society and science, and is able to gain national or international recognition
5Media WorkersAble to develop strategic media planning and policies based on the scientific principles of corporate communication and develop and maintain networks.Able to develop knowledge, technology, and or art in their scientific field or professional practice through research, to produce innovative and tested work
Able to solve science, technology, and or art problems in their scientific field through an inter or multidisciplinary approach

Graduate Learning Outcomes and Study Materials Master of Communication Science

CodeDescription of Study Program SLOsStudy Material
Attitude
S1Behave in accordance with the values of Godliness, discipline, creativity, entrepreneurship, resilience, honesty, excellence, and bela negara in carrying out work in their fields of expertiseCommunication ethics
Communication audit
Branding
Marketing
S2Implement tolerance, nationalism, responsibility to the state, nation, and profession as well as respect for culture and religion in improving the quality of life based on PancasilaOrganizational
responsibility
Communication ethics
public relations
Knowledge
P1explain ontological, epistemological, axiological, and methodological philosophies in the study of communication science, especially in regard to corporate communication.Epistemological, ontological,
axiological philosophy
Research Methodology
Academic writing  
P2Analyse corporate communication phenomena in accordance with communication theories.strategic Planning
Organizational
Communication Organization
Performance Organizational
climate and culture
Reputation
P3Apply communication theories to produce policy designs and social engineering models in contribution to solve corporate communication problemsCommunication theory
Decision making
Technology in communication   
P4Explain derivative theories and concepts in the field of corporate communication studies to solve problems critically and academicallyCorporate communication
Organizational HR Management
General Skills (KU)
KU1Carry out academic validation and learning capacity improvement independently within the field of
corporate communication in their attempt at solving problems in society or relevant industries through
the development of knowledge and expertise.
Research methodology
Academic writing
Decision making
Communication theory
KU2Disseminate ideas, thoughts, and arguments that are formulated according to scientific rules and
ethics according to their respective scientific fields in the form of theses, scientific articles, and multiplatform media articles in the pursuit of
scientific development.
Research methodology
Academic writing
Media
Public relations
KU3Make decisions based on analytical or experimental studies of information and data by applying humanities values according to the field of duty.Decision making
Research Methodology
Communication Audit
Strategic management

KU4Manage networks of colleagues both within and outside of the institution to support self and institutional developmentCorporate Communications
Public Relations
Communication Ethics
Organizational Reputation
Branding
Special Skills
KK1Diagnose organisational performance through a communication auditing process that is necessary for improving organisational capacity and performanceCommunication Audit
Organizational Performance
Organizational climate and culture Strategic Planning
Corporate Communications
KK2Design media policy, media planning, marketing communication planning that are strategic and research-based for the benefit of organisations and corporations.Branding Media
Communication and business
Marketing and advertising
Public relations
Decision making
Communication ethics
KK3​​Evaluate organisational and corporate problems in the community according to their respective scientific competence in the field of corporate communication.Communication Audit
Organizational climate and
culture
Organizational Performance
Technology in Communication
KK4Carry out appropriate research methods and scientific development in the field of corporate communicationResearch Methodology
Academic Writing
Communication audit

Course Organization